At Avalon Sports, we pride ourselves on our ability to connect top sports talents with brands and teams that share our passion for success and innovation. Recently, we have taken a significant step in our expansion into the Colombian market, establishing strategic collaborations that are capturing the attention of fans and elevating our profile in the region.

Our partnership with Shaq Lawson, a standout NFL player, has been a key milestone in our entry into Colombia. Shaq not only brings his talent and charisma to the field but also embodies the values of perseverance and dedication that Avalon Sports promotes. His visit to Medellín was met with enthusiasm by fans and media alike, and together, we are developing initiatives that will inspire the next generation of Colombian athletes.

During his visit, Shaq Lawson had the incredible opportunity to visit the facilities of Independiente Medellín, one of Colombia’s most historic and popular football clubs. This visit allowed Shaq to interact with the team, share experiences, and build a bridge between American football and Colombian soccer. The event was a memorable experience for both Shaq and the players, highlighting the universal language of sports.

In the world of urban fashion, Undergold stands out for its innovative and authentic style. Our collaboration with this streetwear brand has allowed us to merge sports with fashion in a unique and exciting way. During his time in Medellín, Shaq visited the Undergold Store located in the exclusive area of Provenza, where he got some clothes from the brand. Together, we are creating exclusive experiences for our atlethes that reflect the energy and creativity of Colombia, attracting both sports fans and fashion enthusiasts. This partnership not only broadens our audience but also reinforces our commitment to diversity and inclusion.

WPlay, a leading betting company, is another valuable partner in our Colombian journey. This collaboration opens new avenues for engaging with sports fans, offering exciting betting opportunities that enhance the overall sports experience. Together with Wplay, we are bringing a new level of excitement and interaction to Colombian sports enthusiasts.

These collaborations are just the beginning of what Avalon Sports has planned for Colombia. We are excited about the opportunities ahead and are committed to building relationships that benefit both our partners and local communities. With the support of world-class athletes, iconic teams, innovative brands, and leading betting platforms like Wplay, we are confident that Avalon Sports will become a benchmark in sports marketing in Colombia.